The New Crown — mica moran creative

The New Crown

BURGER KING

For over 50 years, the crown has of of Burger King's main icons. A symbol that everyone is treated like a king. But it always had a problem: it didn’t fit in all kinds of hair. After decades, Burger King has launched a new version of its classic crown, designed to fit the most authentic afro hairstyles in Brazil.

@David SP
Role: Creative, Art Director, Designer
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Chief Creative Officer: Pancho Cassis
Executive Creative Director: Edgard Gianesi / Renata Leão
Creative Director: Fabricio Pretto / Rogério Chaves
Creatives: Maressa Carvalho / Letícia Ventura / Luiz Brodo / Fernando Rihan
Director: Ilka Cyana
Photographer: Felipe Vianna
Illustrator: Negritoo
Production Companies: BARRY COMPANY
Music/Sound Companies: Mugshot

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