Real Life is a pain in the a***
︎︎︎Polaroid
@Polaroid
Photography by C.J. Harvey, Ry Shorosky, Vitoria Mendonca,
Katie Silverster
Real life is a pain in the ass. That’s why it’s worth it. Technology has made everything too convenient – from lunch, to a lift, to love itself. But only by going through physical, painful, slow and frustrating moments, can we experience the true beauty of real life.
Real life, like analog photography, is challenging and rewarding. To prove it in a social first brand campaign, we asked photographers from around the world to document the challenging realities they face in order to live their awe-inspiring lives. And whether they’d change a thing (hint: they wouldn’t).
︎︎︎ creative idea / concept / art direction








































