One Story Away — mica moran creative

One Story Away

NETFLIX

The Queen’s Gambit: The chess prodigy who won the hearts of more than 62 million households worldwide commanded the main atrium at the Union Station in Los Angeles. Inspired by her hallucinations, we created a visually captivating chess set suspended 30 feet in the air. Those who passed by also could see a sculpture of Beth in her famous pose, ready to make a genius move.

Selena The Series: As a tribute to the power of Selena’s story, Netflix installed a massive billboard at the Astrodome, the stadium where Selena’s last concert took place in 1995.

@AKQA Role: Freelance Art Director
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Executive Creative Director: Renato Zandoná
Group Creative Director: Tim McDonell
Senior Client Director: Mariana Pacheco
Production: Unit9

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